I’m Beatriz, the Digital Marketing Specialist at Iventions. Originally from Costa Rica, I came to Barcelona to pursue a master’s degree. The city’s vibrancy captivated me, and I made the decision to stay and gain experience in Europe.
I hold a bachelor’s degree in Advertising, an MBA degree, and recently graduated with a Master’s in E-Commerce and Digital Marketing from the University of Barcelona.
I bring over 14 years of experience in the industry, starting my career in advertising agencies in Costa Rica. As one of the pioneering Community Managers in the country, I witnessed the early growth of social media and its impact on marketing. Over the past eight years, I have built my experience working in a diverse range of sectors such as education, banking, shopping centers, legal services, and technology. Initially, my work revolved around brands with a presence throughout Central America, primarily based in Costa Rica. However, my move to Spain has allowed me to gain international experience, expanding my network and adapting my skills to the European market.
Working at Iventions has given me the opportunity to apply my skills and knowledge in a dynamic company. The opportunity to collaborate with talented individuals in a multicultural and creative environment is something I truly appreciate.